
MassKara 2025 unveils logo, theme: ‘One Smile, One City, One Heart’
The MassKara Festival 2025 formally unveiled its official logo, “Mass-Kasingkasing,” alongside the announcement of this year’s theme: “One Smile, One City, One Heart” on Friday, Sept. 5.The theme underscores the enduring spirit of Bacolod—one smile that inspires, one city that unites, and one heart that beats with pride and hope, a press release from the organizers said.The festival’s new emblem, Mass-Kasingkasing, is more than a visual mark—it represents the very heartbeat of Bacolod, it added.The elements reflect the city’s culture, arts, traditions, and history, tracing its story back to the tragic sinking of the M/V Don Juan, a pivotal moment that gave birth to the MassKara Festival as an expression of resilience and hope.The logo also pays homage to Bacolod’s rich cul...